What purpose does figurative language serve in writing?

Figurative language enhances writing by allowing authors to create deeper emotional or imaginative connections with readers. This form of expression goes beyond the literal meanings of words to evoke feelings, provoke thoughts, or paint vivid images in the reader's mind. Through techniques such as metaphors, similes, and personification, writers invite readers to experience ideas and emotions in a more impactful way. For example, describing a sunset as "a canvas of fire" not only conveys the visual beauty but also elicits feelings of warmth and wonder. This emotional engagement makes the text more relatable and memorable, enabling readers to connect with the themes or messages on a personal level.